Tag: Customer retention

Jul 10, 2013

Admin

Recently my wife contacted a carpet cleaning company for service after receiving a promotional mailer. During the conversation, she was informed that this particular promotion was not available after a certain date, which by the way was the previous day. After hearing this news and reviewing the mailer, my wife advised the representative that she […]

Jul 10, 2013

Admin

While assisting a client with developing a customer experience strategy, a formula crossed my mind. Now I can hear someone asking – Errol, a formula related to customer experience? Bear with me on this – CACV + CT + EFMP = GCE*C = CR. Let’s walk through this. CACV This component of the formula means […]

Jun 02, 2013

Admin

While doing a little test on what customers are saying live on Twitter regarding customer service, I noticed that while a multitude of complaints was “Tweeted”, they were very few responses from the company in question. Some of these companies are household names! It was as if all of the negative comments were visible for […]

May 06, 2013

Admin

The customer service industry requires one to exercise certain characteristics when servicing customers. Poise, patience, and professionalism to name just a few. There is, however, one three-letter word that can hinder one’s ability to consistently display these characteristics. That word is EGO. My definition of EGO is “Emotions Going Orbital” It’s possible to ruin a […]